About

Compete4LA was launched in 2022 as a first-of-its-kind database of small businesses throughout L.A. County who can best compete for contracts in support of major sports and entertainment events.

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The goal was to level the playing field for small businesses.

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In response to the 2025 LA wildfires, the database expanded to include small businesses in disaster-impacted areas as well as vendors prepared to support regional recovery and rebuilding efforts.

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The goal was to drive regional economic resilience.

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Today Compete4LA is a digital clearinghouse to help small businesses become more visible to potential contractors and connect them to the resources they need to successfully compete for new opportunities.

About

The LABC Institute (501c3) developed Compete4LA, a small business engagement program that supports the City of L.A.’s regional procurement initiatives. At the core of the program is a first-of-its-kind verified, searchable, and mappable directory of up to 40,000 small businesses across the Los Angeles region that can support major events and recovery efforts.

The database identifies businesses specializing in the following categories:

  • Arts, Entertainment & Recreation
  • Transportation & Warehousing
  • Retail Trade
  • Wholesale Trade
  • Manufacturing
  • Administrative Support, Waste Management & Remediation Services
  • Professional, Scientific and Technical Services
  • Accommodation & Food Service
  • Construction
  • Real Estate Rental and Leasing
  • Information Services

History

Compete4LA was modeled after the success of a similar program built in the United Kingdom by BiP Solutions for the 2012 London Olympic and Paralympic Games. Roughly 12,000 contracts were awarded through the London CompeteFor program totaling £2.6 billion. Notably, 40% of these contracts went to London-based businesses, and three-quarters were awarded to small and medium-sized enterprises.

Recognizing its success, the LABC Institute contracted BiP Solutions in 2017 to conduct a feasibility study, which identified best practices for connecting local underserved businesses with public and private sector supply chain opportunities arising from major events coming to Los Angeles. That study paved the way for Compete4LA, a digital clearinghouse focused on creating opportunities for local businesses that have historically lacked access to contracts supporting global events in L.A.

LABC Institute Leadership Council Co-Chairs

Bob Graziani
Oak Knoll Advisors, LASEC
Jon Vein
The Los Angeles City Tourism Board of Commissioners

LABC Institute Leadership Council

Erikk Aldridge
LA28

Leticia Avalos
Hathaway Dinwiddie Construction Co.

Ken Billups
AECOM

Sonya Blake
The Valley Economic Alliance

Noah Boro
Turner Construction Co.

Scott Bosarge
AEG Anshutz Entertainment Group

Sarah Bowles
JP Morgan Chase & Co.

Miguel Cabral
Metro Transportation Authority / LA Metro

Maria Camacho
Los Angeles Rams

Tricia Carey
Port of Los Angeles

Mike Castillo
City of Los Angeles

Cindy Chen
The Office of Supervisor Hilda Solis

Stephen Cheung
Los Angeles County Economic Development Corporation

Stephanie Cohen
Cedars-Sinai Health System

Sharon Coleman
National Association of Minority Contractors

Cameron De Boer Reyes
Coca Cola Bottling

Kerry Doi
PACE

Motz Feinberg
Cedars-Sinai Health System

Garrett Gin
Bank of America

Stephanie Graves
Lee Andrews Group

Bob Graziano
Oak Knoll Advisors, LASEC

Gene Hale
G & C Equipment Corporation

Carolyn Hull
Los Angeles Economic and Workforce Development Department

Dennis Huang
Asian Business Association

Denise Jackson
Office of Councilmember Harris-Dawson

Shatarra Jackson
Hathaway Dinwiddie Construction Co.

Travis Kiyota
East West Bank

Paul Krekorian
City of Los Angeles

Adam Lane
WAYMO

Anna Lantin
HDR, Inc.

Kelly LoBianco
LA County Department of Economic Opportunity

Connor Lock
Mayor of Long Beach Rex Richardson

Greg Mahdesian
Servicon Systems, Inc.

Antonio Manning
Affordable Living for the Aging

Bo Martinez
City of Long Beach

Beau McDonald
USC

Lynda McGlinchey
City of Los Angeles

Amber Meshack
Los Angeles World Airports

Claudette Moody
CAM Consulting

Mark Morales
AmPac Business Capital

Nam Nguyen
National Football League

Andrew Parker
Trammell Crow Company

Star Parsamyan
Office of Councilmember Traci Park

Saundra Price
W.E. O’Neil Construction

Mikal Quarles
JP Morgan Chase & Co.

Joseph Ramallo
LADWP

Lily Rocha
Latino Restaurant Association

John Reamer
City of Los Angeles

Schenae Rourk
Redwood Resources

Jasmin Sakai-Gonzalez
UNITE-LA

Maricruz Saucedo
AEG Anshutz Entertainment Group

Robert Sausedo
Community Build Inc.

Paul Silvern
HR&A Advisors

Tashai Smith
Metro Transportation Authority / LA Metro

Kim Snyder
Prologis

Amanda Staples
JP Morgan Chase & Co.

Ali Tarzi
JP Morgan Chase & Co.

Adena Tessler
Hospital Association of Southern California

Marquita Thomas
LA LGBT Chamber of Commerce

Joss Tillard-Gates
Clark Construction Group

Caroline Torosis
The Office of Supervisor Holly Mitchell

Darnell Tyler
NBCUniversal

Jon Vein
The Los Angeles City Tourism Board of Commissioners

Kirk von Spaeth
HDR, Inc.

Kecia Washington
LADWP

Nadine Watt
Watt Capital Partners

Libby Williams
Office of Mayor Karen Bass

Nicole Williams
LISC

Jimar Wilson
Enterprise Community Partners

Michelle Wright
Conn Cisco Systems, Inc.